DD Sports was launched on March 8, 1999. In the beginning, it broadcast sports programmes for six hours a day, which was increased to 12 hours in 1999. From 1st June, 2000, DD Sports became a ‘round-the-clock’ satellite channel. It was an encrypted pay channel for a while, (between 2000 and 2003) and on 15th July, 2003 it turned free, to become the only ‘Free-To- Air’ Sports Channel in the country.
Besides showing live important sporting events like cricket, football, tennis etc., DD Sports showcases Indian sports including Kabaddi, Kho-kho etc. In addition to the international sporting events, important national tournaments of hockey, football, athletics, cricket, swimming, tennis, badminton, archery, and wrestling are also telecast. The DD Sports channel also telecasts news based programmes, sports quiz and personality oriented shows.